SHDA bats for equal access to property – Manila Bulletin


The Subdivision and Housing Developers Association (SHDA) will focus on “Equal Ownership” at the upcoming housing expo as part of its inclusiveness strategy and to help the industry rebound .

Joy de Joya, SHDA Governor and Chair of the Housing Expo Committee, said the 7th Housing Expo, scheduled for October 7-9, will feature a wide selection of real estate deals, building materials and housing and financial services for buyers and owners. The event takes place on the sidelines of the 30th Annual National Developers Convention.

Citing data based on the DHSUD study, the SHDA pointed out that about 3.7 million families still need decent housing.

The exhibition is also in partnership with the Department of Human Settlements and Urban Development (DHSUD).

De Joya said that in addition to the best real estate developers, the exhibition will also bring together the best real estate developers in the country, the PagIbig-Fund and other private financial institutions, all with the aim of facilitating home ownership for the Filipino families.

“Our past exhibitions have brought a menu of resilient, affordable, innovative and smart housing units directly to end users. This year, we are also offering various promotions, incentives and special funding programs from our member-developers and banking partners to help provide a roof over the head of every Filipino family,” said De Joya,

Maya Colayco, First Vice President of the Board of Directors of SHDA and President of the 30th National Convention, also said that as the largest alliance of more than 300 real estate developers in the country, SHDA has a duty to address this issue by providing Filipinos with sustainable and affordable housing developments.

Interested buyers will also have access to real estate investment and financing opportunities through the exhibition exhibits and seminars.

The housing expo is one of many SHDA efforts to help address the housing backlog problem now expected to affect 6.5 million families by 2030 by expanding its reach to more potential buyers and generating jobs in the process.

“We hope that those interested in becoming owners can join us at this three-day event. Registration is free and great offers and prizes await those who can,” added De Joya.

SHDA is the largest and most important industry association for housing and urban development in the country with 350 members nationally and eight regional chapters. SHDA members include the nation’s top real estate developers and a vibrant national network of small and medium-sized developers. SHDA member developers produce more than 80% of the homes produced each year in the country, giving SHDA unparalleled reach among Filipino homebuyers.

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